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Nick's Blog

Do your clients think you would wash their kids in your kitchen sink?

What do all of these images have in common? Keep reading and I’ll tell you! As I was driving into my neighborhood a couple of weeks ago (before I moved into our new house, which is tiring to even think about, and why I didn’t get a chance to ...read more

Meeting With George Ross

I am writing this blog on my flight back from New York City after some great meetings. I flew up yesterday to speak at the New York/Northern New Jersey chapter of Glazer-Kennedy Insider’s Circle on my book tour to promote Jack and my new book, Celebrity Branding You. ...read more

A Funeral Home that has Members and the Secret to Moderate Success

As I write this blog post I’m sitting in the exit row on an airplane coming back from my second trip to Baltimore this month (I also had to go to Cleveland for 2 days which was even more interesting!). The guy sitting next to me was looking for some calculus homework ...read more

JW's Blog

Ideas You Can Use!

1. Thanksgiving Cards: September is almost over and it is time to order your Thanksgiving “thank you” cards. We have long promoted sending these out to your clients because Thanksgiving is a universal holiday and it is perfect for giving … thanks! Thanksgiving cards can be funny, serious or fun — and the turkey isn’t […] read more

An Idea From the Blue Man Group

There is a short article in the August edition of Inc. magazine from the Blue Man Group about “How we did it.” One quote hit home. “The whole show is about connecting with our audience.” That one line is the essence of the business ideas we talk about in this newsletter. “Your whole business is about connecting […] read more

Telling Your Story for More Profit

Telling stories is not only one of the oldest forms of communication; it is also one of the most effective. Accepting this statement as true should help you see why creating a business story is a reliable way to connect, and to create a bond with your customer that helps you rise above your competition […] read more

Latest Articles

The Next Big Thing: Building an Industry instead of a Single Product (or Service).

Sometimes we all fall into the trap of building a better mousetrap: a “thing” or a single “service” we hope people will beat a path to our door to discover. All too often, however, the result is that we spend lots of time, money and energy only to find the consumer really didn’t want our hot idea. This process although entrepreneurial, is a path to frustration and a pattern from which to break free. An alternative route to growing a business is to build your idea upon a preexisting set of behavior events that the consumer is already engaged in, and innovate the experience in a way that is more satisfying. Let me give you some examples: Starbucks: Consumers already drank coffee ...read more

Celebrity Branding You! – Typing Your Way to Fame!

Over the last few years, there is no denying that the online community has started harnessing the power of the Internet for more than just “surfing” the web to look for information. We have now started using it as a networking tool that allows us to connect with others to share ideas, opinions and videos of ourselves looking like fools. Okay, so hopefully we don’t have too many of those videos; but having some video online, and at the major video sharing sites, is a great search engine traffic strategy that we should all be employing. One of the online tools that has been around for the longest, but is often neglected or overlooked, is that of message boards and email-based discussion groups. ...read more

It’s E-Time!

The rise of “The 3rd Option” of Wealth Building The Great Bull Market of the 1990s made us feel rich. The real estate boom boosted our hopes all over again and we all got caught up in the excitement. We borrowed against our assets like never before, and spent the equity we thought we had. Today, the stock market has fallen back to where it was eight years ago, and the housing market is back to its more humble state of five years ago. Neither of these traditional wealth builders offer us fast hope to rebuild what we “thought’ we had, and the acid taste of frustration lingers. None of this news is new, and the fall has happened before. ...read more

Latest News

Business Marketing and Branding Book, “Celebrity Branding You™”, Officially Launches and Becomes #1 Bestseller on www.Amazon.com

Celebrity branding experts and authors, J.W. Dicks, Esq., and Nick Nanton, Esq., launch their book, "Celebrity Branding You™" to immediate best-seller status on Amazon.com Orlando, Fla. – November 4, 2008 – Founders of Dicks, Nanton & Glass Celebrity Branding Agency™, J.W. Dicks, Esq. and Nick Nanton, Esq. officially launched their book "Celebrity Branding You™" on October 31, 2008 and it immediately became a #1 Bestseller on www.Amazon.com. The book hit the number ...read more

JW Dicks, Esq., Franchise Lawyer, Business Strategist and Entrepreneur, Offers Insights Through Ongoing Article Series

JW Dicks, Esq. is currently writing a continuing series of articles offering insights and business strategies entitled “The Next Big Thing.” Orlando, Fla. – October 29, 2008 – JW Dicks, Esq., business strategist and co-founder of Dicks, Nanton & Glass’ Celebrity Branding Agency™, an Orlando-based branding and marketing agency, is currently writing a series of articles for their website, http://www.celebritybrandingagency.com. The articles are each titled “The Next Big Thing” and offer various ...read more

JW Dicks, Esq., Business Strategist and Entrepreneur, Featured In Entrepreneur.com Article

JW Dicks, Esq. is currently featured in an Entrepreneur.com Article offering advice on launching a new business Orlando, Fla. – October 20, 2008 – In a recent article in Entrepreneur.com, JW Dicks, Esq., entrepreneur and business strategist, offers several helpful tips and insights on starting a new business. The article, titled “50 Steps to Startup Success,” written by Gwen Morgan, featured several business owners, entrepreneurs, lawyers and business strategists, to lay out 50 steps ...read more

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